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Datsun mi-DO Debuts in Moscow

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August 27 – Moscow – Datsun, the newest automobile brand in Russia, celebrated its first appearance at the Moscow International Autosalon (MIAS) today, showing two new models.

The Datsun mi-DO unveiled in Moscow

The Datsun on-DO sedan, which goes on sale in September, is joined by the new Datsun mi-DO hatchback.

Datsun mi-DO is a practical yet sporty five-door hatchback with a modern, robust and confident appearance. The car makes its worldwide debut at MIAS with sales from early 2015.

“The Datsun concept of offering a new car from a foreign maker at a highly affordable price has struck a chord with Russian car buyers,” said Vincent Cobee, Global Head of Datsun.”

“Datsun might be a new name on the Russian market, but its impact will be felt for years to come. Rest assured, we are totally committed to the Russian market: our debut at MIAS marks just the beginning of the story.”

Among its features are its ‘face,’ dominated by Datsun’s ‘D-Cut’ grille, which, in turn, is flanked by dramatically-elongated projector headlamps that stretch virtually from grille to fender, creating a look that differentiates sedan and hatchback at a glance.

Sharing the same wheelbase and front-wheel drive chassis layout as Datsun on-DO, Datsun mi-DO is shorter overall to emphasize its driving dynamics.

Inside the Datsun mi-DO

Datsun mi-DO focuses on comfort and safety: every model will have driver and passenger airbags as well as ABS.

Power comes from a 87hp version of Datsun’s 1.6-liter 8V engine, while a four-speed automatic transmission is optionally available in place of the standard five-speed manual transmission.

Sales of Datsun on-DO, first shown in April, are expected to be brisk at the 25 dedicated Datsun dealers in Russia, with another 75 planned over the next two years.

Automotive Trends, Brand, BRICs, Cars, Concept Cars, Datsun, Design, Engineering, Management, Nissan Motor Corporation, Russia

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